As a Prime member since 2009, I kinda had to.
When Amazon asks you to rename their faster-than-Prime option, give it a tagline, and then picks two of the taglines you wrote (even though we all know that’s not how it works)… well, you put that sh*t in your book.
Approved Tagline Option A
Approved Tagline Option B
Custom icon created by THE Romik Bose-Mitra.
That icon just pops off the page.
Shout out to Jillian Apatow for concepting this with us.
Designer: Romik Bose-Mitra | CW: Evangeline Condakes | ECDs: Travis Robertson + Greg Almeida